Privacy Policy

Who We Are

Red and Black Marketing is a sole trader digital marketing consultancy operated by Thulani Bekani. References to "we", "us" or "our" throughout this policy refer to Red and Black Marketing.

We are committed to protecting your personal data and handling it responsibly, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

What Data We Collect

We collect personal data in the following ways:

• Contact form submissions — your name, email address, phone number (if provided) and the content of your message
• Discovery Call bookings — your name and email address, submitted via our booking tool (Cal.com)
• Direct email correspondence — any information you choose to share with us in emails

We do not collect sensitive personal data, and we do not require you to create an account to use this website.

How We Use Your Data

We use the personal data you provide solely for the following purposes:

• To respond to your enquiry or consultation request
• To schedule and conduct your Discovery Call
• To provide the services you have engaged us to deliver
• To fulfil any contractual obligations between us

We do not use your data for automated decision-making, profiling, or unsolicited marketing communications.

Legal Basis for Processing

We process your personal data on the following legal bases under UK GDPR:

• Legitimate interests — to respond to your enquiry and manage our business relationship with you
• Contract performance — where you have engaged us to deliver services
• Consent — where you have explicitly opted in to receive communications from us

Third Parties

We share data with a limited number of third-party service providers who support the operation of this website and our services. These include:

• Cal.com — appointment scheduling software used to facilitate Discovery Call bookings. Cal.com processes your name and email address to confirm and manage your booking. View Cal.com's privacy policy at cal.com/privacy
• Netlify — web hosting provider for this website. Netlify may process your IP address and browser data as part of standard web server logging. View Netlify's privacy policy at netlify.com/privacy

We do not sell, rent or trade your personal data with any third parties for marketing purposes.

Data Retention

We retain your personal data only for as long as necessary for the purpose it was collected:

• Enquiry and contact form data is retained for up to 12 months from the date of your last contact with us
• If you become a client, we retain relevant data for the duration of the engagement and for a further 6 years in line with our legal and accounting obligations
• Booking confirmations are retained as required by Cal.com's own data retention policies

Your Rights

Under UK GDPR, you have the following rights in relation to your personal data:

• Right of access — you can request a copy of the personal data we hold about you
• Right to rectification — you can ask us to correct inaccurate or incomplete data
• Right to erasure — you can ask us to delete your personal data where there is no legitimate reason for us to continue processing it
• Right to restriction — you can ask us to pause the processing of your data in certain circumstances
• Right to data portability — you can request your data in a structured, machine-readable format
• Right to object — you can object to processing based on legitimate interests

To exercise any of these rights, please contact us via the contact page. We will respond within one calendar month.

Complaints

If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the UK's data protection supervisory authority, the Information Commissioner's Office (ICO), at ico.org.uk or by calling 0303 123 1113.

Cookies

This website uses a limited number of cookies. For full details of the cookies used and how to manage your preferences, please read our Cookie Policy.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to check this page periodically.